Bard×Mark

Details
Storyboarding, interface layouts, set graphics

Client
Google

Date
2023

Credits
Creative Direction: Daniel Chandler
Art Direction: Logan Kornhauser
Copywriting: 
Lizzy Hopkinson
Production: Carli Rosenfield

As part of Google’s recent unveiling of its latest Gemini AI model, we teamed up with prominent YouTuber Mark Rober to task Google Bard with creating his next video concept.

What started out as a simple idea soon turned into a daring challenge, with Bard and Mark collaborating on an industrial feat of wonder — the creation of a 6 feet nitrogen-powered, foam board airplane soaring through a giant ring of fire as the ultimate test of accuracy.

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